Jan 1, 2026 · The Hoosiers revived a bison mascot Aug. 30, 2025. Here's why they settled on reviving the mascot, what it is and what it has to do with Indiana.

1 day ago · Here is more on why the University of Indiana's mascot is a bison.

A mascot is any human, animal, or object thought to bring luck, or anything used to represent a group with a common public identity, such as a school, sports team, society, military unit, or brand name.

Aug 28, 2025 · Between merchandising, licensing and sponsorship, Pierce said a loveable mascot could attract fans of all ages. “At the end of the day, the mascot is a new asset that can be monetized to …

English later borrowed the word as mascot, with the meaning "a person or thing thought to bring good luck." Today the word is often used to refer to an animal chosen by a school or college as a good …

While it’s difficult to crown a single most famous mascot, what’s clear is that the power of a well-crafted mascot lies in its ability to connect with audiences and create lasting impressions.

The Olympic Games always have an official mascot. You can also find related words, phrases, and synonyms in the topics: Their team’s mascot is a goat. In the middle is the marionette built during the …

They can be like Wojtek the bear, who became the unofficial mascot of the Polish Army during World War II, carrying supplies and providing morale boosts to soldiers. These mascots are often animals …

Jan 9, 2026 · What is a Hoosier? Here's what to know about the history of Indiana football's nickname ahead of the CFP Fiesta Bowl semifinal vs Miami:

23 hours ago · Verb mascot (third-person singular simple present mascots, present participle mascoting, simple past and past participle mascoted) (ambitransitive) To act as a mascot (for).