T-Mobile has rolled out a free offer to win back loyalty after customer losses.

Feb 18 (Reuters) - Bank of America plans to launch a new loyalty program that will extend rewards to a wider range of ...

Artificial intelligence is reshaping customer experience by connecting every stage of the omnichannel retail journey – from ...

Customers want brands to recognize them as loyal customers, and they’re looking for more than discounts or rewards, according to EY’s Patricia Camden.

Sure, Texas Roadhouse is known for its supreme steak, but when the chain made a change to this particular item, it caused ...

Signing up for grocery store loyalty programs seem like a smart way to save, but there's more happening behind the scenes ...

Tech should work within the transaction itself to understand shopper behavior, context and intent in real time.

Ecobank Ghana last Friday climaxed its nationwide 5Star Enjoyment Promotion, rewarding more than 4,000 loyal customers with cash prizes, vouchers, and insurance packages.The grand finale, staged in ...

Loyalty Is a Two-Way Relationship Optimove Insights found that 71% of loyal consumers visit brands they favor daily or weekly. At the same time, 81% expect those brands to actively send relevant deals ...

They expect more now: More value, more simplicity, more convenience, more excitement. They want loyalty programs to actually elevate their day-to-day lives and help them save while also being fun, ...

New research bundle delivers actionable intelligence on loyalty program preferences, category dynamics, and paid ...