When actress Kate Hudson burst on the scene with the direct-to-consumer Fabletics athleisure brand with its membership offer about a decade ago, I dismissed it as just another celebrity fashion brand ...

When most people think of Fabletics, they think womenswear. But here's a secret: Menswear actually accounts for nearly one-third of the company's total sales, which are approaching $1 billion. Touted ...

There’s no shortage of competition today in the athleisure sector, and like its counterparts, 12-year-old Fabletics is always looking for an edge. The brand’s first distinguishing mark is its ...