No longer nice-to-haves, CRM systems today are essential tools helping organizations create the high-touch, personalized interactions their customers demand. While most people equate customer ...

Abstract: Customer Relationship Management (CRM) systems have come a long way in their evolutionary life cycle. From being used as a mere Rolodex of customer information, they have transformed into ...

In today’s digital financial system, organizations that prioritize consumer relationships have a massive competitive advantage. At the core of this method lies Customer Relationship Management (CRM) ...

Top 5 CRM software for sales and customer management: compare features, pricing, and best-fit use cases to boost revenue, retention.

The Defense Contact Management Agency is looking to move quickly in fielding a system to modernize its analytics capabilities. DCMA has described several features it wants, mostly that the system be ...

Zurich Insurance Group has over 55 million customers around the world. The insurer built an AI tool into its agents' workflow to increase customer loyalty. This article is part of "Build IT: ...