The biggest advertising moment of the year arrived with Super Bowl LX, and while many viewers online complained about the quality of the commercials, particularly brands’ over-reliance on celebrity ...

It’s been called the AI Super Bowl, thanks to Anthropic and OpenAI launching what (hopefully) might become AI’s very own Cola Wars. But we know it was the Super Bowl because mixed in amongst the ...

Super Bowl commercials often attract nearly as much attention as the game itself. During Super Bowl LX on February 8, NASCAR drivers Bubba Wallace and Jesse Love appeared in national advertising ...

Toyota is airing two Super Bowl commercials in 2026 – with the price tag now above $10 million – and "Superhero Belt" is a true tearjerker. In the ad, a grandfather helps his grandson into a ...

Puka Nacua may not be playing in this year's Super Bowl, but he'll still be on television during the game. The Los Angeles Rams' star wide receiver got the nod to be in a Toyota commercial during the ...

Add Yahoo as a preferred source to see more of our stories on Google. TODAY reveals the 2026 Super Bowl commercial for Toyota that pulls at the heartstrings by reminding viewers of their younger ...

Toyota's 2026 Super Bowl LX ad highlighted the long-standing relationship that families have with their favorite car models — and the memories they create. In "Superhero Belt," a grandfather picks his ...

If you are a rock or metal fan, consider this your unofficial guide to Super Bowl commercials for 2026. And let's be honest, not everyone really cares about the teams on the field anyway. You need ...