Austin is Co-Founder and CEO to Outfield a CRM company that focuses on leveraging game theory to drive CRM adoption and sales productivity. While the word “gamification” is a 21st-century addition to ...

Nobody was prepared when the pandemic hit in early 2020. But those who were prepared the least were people whose jobs largely depended on face-to-face relationships, and this includes sales reps. Fast ...

There's a common misconception that the first quarter of the year is a period of time when you can briefly relax. That's not the case, however--especially in sales. It's essential to maintain sales ...

I’ll be the first to admit that gamification sounds gimmicky, and frankly I’m not a fan of the term. But in 2014, sales gamification–which we define as the application of competition and leaderboards ...

When gamification was just starting to catch on several years ago, I recall sitting next to the CMO of my then-company at a Gartner conference session. The presenter walked the audience through the ...

“Gamify!” is friendly advice for any leader with a team of working from home newbies. However, do we know how to get it right? Most organizations already benefit from gamification techniques to some ...

Looking to boost user or customer engagement with gamification software? Use our buyer's guide to choose the best gamification platform for your business. Most of us are familiar with the leaderboards ...

Following is Part 1 of the Retail TouchPoints series focused on Retail Wins In Gamification. In this article, thought leaders and experts in the gaming space discuss the current state of gamification, ...

Smart businesspeople have long understood the value of competition as a motivator. Performance leaderboards hold a prominent place in sales offices, on factory floors, and in other business ...