Spruce, Procter & Gamble’s pet-safe weed killer, returns to the Super Bowl with “If Dogs Could Choose,” starring Kirk Herbstreit alongside his dog, Peter. The spot builds on last year’s breakout debut ...

Ring's 'Search Party for Dogs' feature, uses AI and community collaboration to help reunite lost pets with their owners.

Seeing a dog get hit by a car is awful — there's no two ways about it. So what would possess an autombile company to air a commercial featuring a car accidentally running into man's best friend? It ...

Amazon’s ad ended with Harry Nilsson wailing “Without You,” as the young girl reunites with her lost dog. A final message ...

Many Super Bowl viewers reacted with surprise after Ring unveiled its new Search Party feature during its televised advert, ...

A funny Hilux commercial attracted the attention of Australian regulators for all the wrong reasons ...

Bored with the endless discourse about AI-generated creative? Bark’s counterprogramming is delightfully analog: it handed the reins — and a GoPro — to a dog. The pet-products brand just debuted “Merry ...

Since the commercial aired, Jamie Siminoff has been trying to quell an outcry over privacy concerns with his doorbell cameras ...

A commercial about a lost dog being reunited with his family ignited concerns that a “Search Party” feature posed privacy risks. Ring parted ways with the tech company Flock Safety.