Learn how consumer goods vary in price elasticity, with factors like substitute availability and brand influence affecting demand sensitivity.

Discover the International Chamber of Commerce's URDG standards, adopted in 1991, governing global demand guarantees for secure trade and performance contracts.

Learn how to conduct a marketing analysis that will help you create better strategies to promote your business and understand your customers.

Abstract: The problem of demand forecasting for e-commerce retail merchants is a common challenge in the e-commerce industry. The key lies in how to accurately predict customer demand and solve ...