While pursuing his doctorate in mathematics at the University of Oxford, Junghwan Lim watched many peers head deeper into academia or pivot toward lucrative careers in finance. But an encounter with ...
K-pop still dominates overseas coverage, but interest is widening into areas such as food, literature and film, based on ...
The United States generated the largest number of foreign media reports on hallyu with 725 articles, followed by India, Argentina and Vietnam. In the U.S. market, K-pop dominated Korean content ...
The HWA announces this year’s nominees for Superior Achievement across twelve categories. This year, the thrill of ...
The Korean Wave, also known as hallyu, is rapidly diversifying beyond music to reshape global lifestyles, influencing what ...
K-pop continues to drive the global boom of Korean cultural content, capturing the largest share of international media attention across all ...
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