AdImpact, a leading advertising intelligence company, today announced the launch of AdMo+, an expansion of its existing television intelligence platform ...

Seeking Alpha's roundup of statements, announcements, and remarks that could impact markets, sectors, or individual stocks. Wegovy-maker Novo Nordisk (NVO) said it will run its first-ever Super Bowl ...

Add Yahoo as a preferred source to see more of our stories on Google. The advertising technology ecosystem routinely harvests precise location coordinates, device identifiers, and behavioral signals ...

It's not enough to have its agents in streets and schools; ICE now wants to see what data online ads already collect about you. The US Immigration and Customs Enforcement last week issued a Request ...

Immigration and Customs Enforcement appears to be exploring whether it can harness ad-tech data for investigations, according to a request for information published late last week in the Federal ...

The tech giant has spent more than $6 million on TV ads in state capitals and Washington, with the message that data centers create jobs. The tech giant has spent more than $6 million on TV ads in ...

More than half of all ads on Meta's Instagram ran in the service's short-form video product Reels in 2025, up from 35% in 2024, according to data from market intelligence firm Sensor Tower. The shift ...

Video ad measurement rivalry is so fierce, it’s spilling from the boardroom to the courtroom. Last week, a jury in California awarded $18.3 million to video measurement firm iSpot to resolve its ...

Ad platforms filter invalid traffic as marketers continue to keep a closer eye on duplicate clicks, bot patterns, and misleading actions by publishers. Data released Tuesday estimates that 8.51% of ...

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Dec 18 (Reuters) - Austria's Supreme Court has ruled that ‌Meta's personalised advertising model is unlawful, ‌the court said on Thursday, requiring the company to provide EU users full access to ...

The majority of patients with early-stage disease Alzheimer’s disease (AD) had stable or improved cognition over roughly 1 year of treatment with lecanemab (Leqembi), a real-world analysis showed. The ...