You might have thought you’d seen every possible size and shape of brick and accessory, but the brand is about to ruin your complacent attitude to your Lego basket. Lego is bringing interactive bricks ...

The Danish toy maker Lego has unveiled what it says is one of the "most significant evolutions" of the design of its bricks with a new smart interactive piece that can detect and interact with other ...

Classic Lego meets responsive play as smart bricks add sound and light — raising new questions about how imagination fits ...

Lego integrates electronics with sensors, light, and sound generators into building bricks. To start, these Smart Bricks will bring three Star Wars sets to life.