Meta is bringing ads to WhatsApp for the first time. Ads appear in the Updates tab and not in chats. Meta says user information won't be sold or shared. It's official: Gone are the days of an ad-free ...

Meta’s decision to introduce advertisements into WhatsApp has reignited competition in the secure messaging space, giving rival app Signal a fresh opening to make a pitch for users. Use Signal. We ...

Meta is giving advertisers more ways to reach WhatsApp users by combining click-to-message ads with Status placements, offering a new path to spark conversations with potential customers. Why we care.

Right from the time popular messaging app WhatsApp burst onto the scene in 2009, the platform was steadfast on one thing: offering an ad-free experience to its users. A famous 2012 blog post ...

Meta is adding three ad features to WhatsApp. This represents the company’s most significant monetization push for the messaging platform, which has become a global communication standard across ...

WhatsApp is introducing three new advertising features in a global rollout, marking a significant step towards monetising the messaging app. The Meta-owned platform insists that the new ads will not ...

Remember when WhatsApp was just a simple, clean messaging app that let you chat with friends and family without any corporate interference? Those days are officially over. Your favorite messaging ...

At its global “Conversations” conference in Miami on Tuesday, Meta announced several updates to its advertising offerings, including centralizing the ad-creation process within Ads Manager, and ...