Survey sampling and estimation methods form the cornerstone of modern statistical inference, underpinning research across the social, medical, and natural sciences. At their heart, these methods ...

Targeting matters most. Surveying the wrong audience can lead to misleading data and poor decisions, even if the questions themselves are solid. Weighting shapes reality. Overrepresenting certain ...

(CN) – Online political polls have surged in recent years as an alternative to traditional telephone surveys, but the Pew Research Center said Tuesday that a small but measurable percentage of online ...

The rise of internet polling makes it more feasible to publish estimates for Asian Americans. But these estimates offer a limited view. What does the migration to online polling mean for the country’s ...

Ipsos conducted the National Public Opinion Reference Survey (NPORS) for Pew Research Center using address-based sampling and a multimode protocol. The survey was fielded from May 19 to Sept. 5, 2023.