For a decade, we’ve known Birchbox as a beauty brand that delivers samples in pretty boxes. But its recent $45 million acquisition by FemTec Health, a new female-focused startup, marks a major turning ...
Shopping for skincare products at the drugstore isn’t what you might call an enjoyable experience. But for busy women, it’s sometimes the best alternative out there. There are many times when I’ve ...
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Birchbox pioneered the monthly beauty subscription box and was once valued at nearly $500 million. But after some financial setbacks, Birchbox was acquired 10 years after launch for just $45 million.
Add Yahoo as a preferred source to see more of our stories on Google. Every season presents different hair and skin woes. For example, with summertime comes the risk of sunburn and sweaty, irritated ...
It’s kind of the most ingenious marketing scheme ever. Women are lining up to willingly pay for makeup and beauty-product samples—and if they like the product? They’ll just go out and buy some more.
Opinions expressed by Entrepreneur contributors are their own. As the founder of skincare line S.W. Basics, I receive dozens of emails from companies asking for free samples. I have heard every reason ...
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