For more than a decade, the Burris Veracity series has set the standard for precision hunting optics. Recognized for its ...

In the market for a new optic? You're in luck. In this installment of our 2026 SHOT coverage, we tasked experienced hunter ...

Every modern hunter knows that a riflescope is a critical shooting accessory, but the reticle inside the riflescope is just as important because it is what you aim with. Riflescope reticles have ...

The first-focal plane Zeiss LRP S5 5-25×56 is a refreshing optic for a number of reasons. Though it joins a crowded (and ever-growing) field of scopes for long-range shooting, it distinguishes itself ...

As the straight-wall cartridge revolution crawls across whitetail country — with more states allowing mid-range modern rifles in their deer seasons — it was only a matter of time before optics brands ...