Law firms preparing for and kicking off their PR effort in 2026 face an environment that continues to change constantly.

Talent alone won't get founders noticed; your story must speak for you.

A strong PR plan requires early collaboration with business development, cross-team and cross-practice alignment, a clear sense of priorities, and the ability to utilize every available outlet and ...

Heather Kelly is the CEO of Next PR, an award-winning, full-service public relations firm with offices across the U.S. While most of your team is winding down for the holidays and year’s end, business ...

IN many organisations, communications and public relations (PR) are treated as peripheral services. They are nice to have, ...

When someone says “crisis PR,” most people will probably think of a catastrophic event, such as a natural disaster, or a personal or professional scandal. Those can happen to businesses at times, but ...

The session will educate restaurant and hospitality leaders on PR’s role in building brand credibility, relevance and positive reputation to drive sales In restaurants and hospitality, PR is what ...

Many nonprofit organizations — especially small ones — avoid putting resources into public relations and typically cut back in that area when they need to trim budgets, writes Kathleen A. Neal, ...

Public relations and communications executives’ (PR&C) ineffective artificial intelligence (AI) strategies to develop and apply ethical frameworks for AI implementation can negatively impact ...