The sportswear giant’s tech boss told the Press Association it believes AI is ‘the future of how people will shop’.

At the NRF show in New York, sneakers giant JD Sports became the first retailer to announce a step-change in how customers ...

DALLAS--(BUSINESS WIRE)--o9, a leading enterprise AI software platform provider for transforming, planning and decision-making, today announced its partnership with JD Sports Fashion to transform its ...

Sportswear giant partnering with Commercetools and payment firm Stripe to allow one-click purchases through AI platforms, starting with Microsoft Copilot ...