The social media era has forced marketing to change drastically. Influencer marketing has become an efficient way to bring new eyes and target audiences to a brand. Runway Influence was established in ...

Los Angeles-based marketing agency Runway Influence has recently expanded its footprint in the content and influencer marketing space through collaborations with top influencers and luxury brands, ...

No matter how you measure marketing influence, no matter the tweaks made to methodology over time, no matter the sea-change across the marketing landscape itself, the chief marketers being “inducted” ...

Modern marketing at its best is not generic broadcasting. It is highly contextual, deeply relevant and increasingly personal.

Veteran Made co-founder and Executive Producer Carey Kight shares how his years in the Air Force prepared him to break into advertising.

In an increasingly tech-centered world, the role of “social media influencer” has become a popular — and profitable — form of brand marketing for both individuals and businesses. While stereotypes ...

LOS ANGELES--(BUSINESS WIRE)--Open Influence, a global award-winning creator marketing company, has officially been named one of TikTok’s hand-selected Marketing Partners. Backed by a rich TikTok API ...

Influence marketing is a great tool in the strategic marketing strategies of companies and brands of varying sizes. Collaborating with bloggers and opinion leaders facilitates the conveyance of ...

These five trends will influence accounting marketing in 2026 and distinguish firms that grow organically from those that fall behind.