The new tool delivers privacy instructions to every registered data broker at once. Launched on Jan. 1, it is open to all California residents.

The California Privacy Protection Agency kicked off 2026 by launching a tool that state residents can use to make data brokers delete and stop selling their personal ...

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Your personal info is all over the internet. Data removal services can keep your phone number, email, and other details from ...

Imagine walking into a store and a stranger knows your name, income, and recent medical visits. Creepy? That’s how data broker systems work. They gather information from public data, online accounts, ...

You’ve been planning on fixing your brakes and Googling auto repair shops. At the same time, you have been longing to buy butterscotch fudge ripple ice cream and searching for it on your Instacart app ...

There is big money tied to personal information, much of it bought and sold by data brokers. Now, a new California law is ...

If the ads you see in December feel a little too accurate, you are not imagining it. The holiday shopping season is the busiest time of the year for retailers and for data brokers. These companies ...

A new California law lets residents demand deletion of their personal data from hundreds of data brokers with a single request The system replaces ...

The California Privacy Protection Agency kicked off 2026 by launching a tool that state residents can use to make data brokers delete and stop selling their personal ...