Stay ahead of the game with AI-powered creative search ads. Learn how to leverage the power of automation to improve the efficiency of your PPC campaigns. PPC ads are at the core of many marketers’ ...

Microsoft created an ad for the Surface laptop using AI. Microsoft tapped into AI to generate footage, a script, storyboards, and a pitch deck. The team got the ad ready in a month, in less time and ...

Buyers anticipate tougher negotiations as media consolidation continues.

Advertisers have a new way to target B2B audiences thanks to a partnership between Quora, a knowledge-sharing platform, and Bombora, a B2B data firm. Marketers can now access Bombora’s data on more ...