Among top ad-supported premium streaming platforms from major TV network groups, Paramount+ had the highest advertising messages per show or per hour in 2021. According to MediaRadar, the Paramount ...
AbbVie’s blockbuster giant, Humira, is used to being top dog in the pharma industry. But it had a rude awakening in 2021, when it’s massive $20 billion annual sales figure was shattered by Pfizer’s ...
Nicole Kidman’s second crack at starring in ads for the AMC movie chain — after her first AMC “heartbreak” ad campaign in 2021 went viral — was panned in the pop-culture zeitgeist after premiering ...
Google blocked or removed 3.4 billion ads in 2021, according to its annual Ads Safety Report, which was released today. Google also tripled the number of account-level suspensions for advertisers in ...
An IAB report finds that digital audio — defined as podcasts and streaming for music and radio — had the largest year-over-year growth rate compared to streaming video and social media advertising. By ...
Microsoft removed more than 3 billion ads in 2021. That is nearly double the number of bad ads Microsoft took down in 2020 (1.6 billion) and almost equal to the 3.1 billion ads Google blocked in 2020.
The biggest US tech companies – Alphabet, Meta, Amazon, Apple and Microsoft – are often lumped together. But their ad platform businesses have distinct dynamics, and each was affected by the trials ...
Google said Wednesday it blocked more than 3.4 billion ads and suspended 5.6 million advertiser accounts in 2021 as part of new efforts to crack down on disinformation and scams. The data from ...
Pandemic or not, one thing seems to be certain: U.S. TV ad spend keeps going up. 2021 saw a total of $49.1 billion spent on TV ads, an increase of 6% on 2020’s $46.3 billion and up by 10% from 2019 ...
US advertising growth for 2021 is far exceeding expectations, according to GroupM, leading the media giant to significantly revise upwards its ad spend forecasts for the year. Delivering an positive ...
Microsoft 365 Family Subscription advertisements start showing up to Office 2021 users, luring them into making the big switch to the subscription service. FRISCO, TEXAS - JULY 03: A general view of ...
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